Hearing is Believing

From Media Magazine, by Tom Siebert, February 2007 issue

It's one thing to read KSFO host Melanie Morgan complaining that the San Francisco Chronicle is trying to influence a California congressional race by altering a photo of Rep. Richard Pombo so he appears "furtive and dark," but it's another thing entirely to actually listen to the sound bite and hear the way she spits out the word "black" in her comment: "It is shaded to where it looks like he's a black man. ... I think it's just shameful."

The way she says the word, she makes it sound like being black would be the worst thing in the world - because to Melanie Morgan, it probably would be. And it's far more shocking than reading it on the page.

As you listen to the KSFO segments, the hatred in the hosts' voices comes through so much stronger than reading it. There is a truly chilling moment listening to morning talk host Lee Rodgers ruminate: "The day will come when unpleasant things are going to happen to a bunch of stupid liberals. ... It's going to be very amusing to watch."

Read the whole article here.

Link

Here is the audio clip Mr. Siebert was referring to in his article. Audio Link